Bringing people to Saint John is music to my ears.
Andy McLean
Executive Director, East Coast Music
Tourism attracts more than 1.5 million visitors and generates up to $250 million every year. When our tourism industry thrives, we all benefit.
It is clear that people love Saint John. And not just for a trip or an extended stay. One visit is sometimes all it takes to attract new residents and longer-term investment, such as home ownership or business growth. That leads to additional revenue for the programs, services and amenities we all enjoy.
Learn more about how We All Win.
Win With Tourism is back! Read More
We have a lot to offer in our own backyard. See a few for yourself, and become an ambassador for visitors. Read More
Got a favourite that’s not on the list? Tell us about it!
Saint John's tourism industry has many ambassadors. Here are a few of their stories, and why they're passionate about our Port City.
Learn more about the Ambassadors.
You could win a great local prize package for playing tour guide!
Between January 25 and February 12, listen for your chance to Win With Tourism on 97.3 FM, The Wave.
Listen to our radio ads featuring a few of our ambassadors: Gaye Ann Walsh, Mike Lyon, and Andy McLean.